I finally got stuck into writing up my business plan today. It’s about time – I have two meetings on Thursday to discuss it! It was strangely enjoyable. I do actually like this kind of thing, and I almost miss my old job sometimes. I was adult education officer at the V&A until just over a year ago. I didn’t get to do a lot of strategy and planning, but when I did, I really enjoyed it. So it was nice to exercise my brain in this direction again. I had another session on my training course last week, which was focussed on cash flow forecasting and it was a great relief to discover that this isn’t anything terrifying at all. Plus of course, I did lots of budget planning when I was employed, so figures don’t scare me. I actually love doing invoicing and filling in my account spreadsheet. I suppose it must be to do with my mathematical genes (my grandfather’s work. No, I don’t understand a word of it).
I’m also pleased with myself for sending out a hundred trade fair invites and Origin leaflets, as well as a load of press releases. There is something scary about sending press releases – we makers seem to live in fear of the scorn of journalists, for some reason. Of course I don’t see the response to my press release, and they are always perfectly nice on the phone! It’s illogical, but apparently quite common to have the fear. I suppose we are so dependent on their liking and featuring our work, that they hold some kind of power over us.